Every Little Helps

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I was in Hackney Wick the other day (yes, I know it’s a cliche, but at least it’s not Clapham) when I saw the train trundling past…carrying some excellent (and effective) branding for Tesco.

I managed to grab a quick snap – assuming at first that it was a parody, rather than an official piece of advertising for Tesco. How wrong I was – apparently the firm have been running this livery on the outside of their trains since 2011. Very clever!

PB

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Got something interesting to share from the world of outdoor? Get in touch with me directly on iamposterboy27@gmail.com

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