Another Wednesday Morning, At The Petrol Station


Garages: I love ’em. Whether it’s a jumbo-sized raisin and biscuit Yorkie for £2.20, a Ginsters steak slice that could double up as paving slab, or the endless rows of cheerfully coloured scratch-cards competing only with the cigarettes for my money and attention,  there’s a quintessential British naffness about the petrol station that I’ve always found endearing.

In all seriousness though, they are also quite good places to advertise in. Lots of them have regular customers, there’s dwell time inherent in filling up and queuing to pay, and you’ve definitely got your wallet on you when you’re there…so I was interested to see that T4 Media have teamed up with Peugot to advertise their new 108 on T4’s AdNozzles:

It’s well targeted, hyper-local and customisable. What more could a motorist want?

Have a good one,



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