Holiday Spam

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If any of you are on social media, you’ll know that at this time of year the internet is awash with irritating pictures of people having a *great* time on holiday. Particularly irritating, of course, if you are stuck in the office, in England, where it rains, with only Phil from accounts, the Commonwealth Games and a stale Pret sandwich for company. #FML, as the kids might say.

So I smiled broadly when I saw this witty campaign from Three, mocking our predilection for vain holiday snaps, and packaging up those annoying photo cliches as “holiday spam.” They’ve taken over large parts of Oxford Circus with this campaign… which is probably my favoruite of the summer so far…and is enough to make me want to book another holiday!

photo 1 photo 2 photo 3 photo 4

Happy Friday,

PB

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Got something interesting to share from the world of outdoor? Get in touch with me directly on iamposterboy27@gmail.com

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