Cut Copy

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When Australian synth-pop* heroes Cut Copy launched their new single last week, they created a buzz online – by debuting the song on six billboards located around the world.

Fans were given a set of GPS coordinates, (below) and told that the new single would be waiting for them there. Once they arrived at the billboards, anyone with an iPhone or Android (with location services and audio turned on) could stream the track.

cutcopy_websitescreenlayout01copy_4

Time to set your GPS and start driving.

Mexico City: 19.418546,-99.15799
Chile: -33.451665,-70.880318
Australia: -30.640834,116.008871
UK: 51.763050,-3.159950
Detroit:  42.331225,-83.066366
California Desert: 33.921089, -116.761205

Have a good week,

Poster Boy

* It’s a type of music, gramps. No, it doesn’t sound like skiffle.

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Got something interesting to share from the world of outdoor? Get in touch with me directly on iamposterboy27@gmail.com

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