Uniting Outdoor


There’s a war going on in British politics at the moment – with trade unions, the Labour party and the lefty-denziens of Twitter engaged in political hand-to-hand combat with Iain Duncan Smith, George Osborne and the rest of the coalition government.
At the heart of these fierce debates is the shape, size and nature of the welfare state – so I was interested to see Unite, the UK’s biggest trade union, have launched an advertising campaign aiming to defend the principles behind social security.

It’s called “Our Welfare Works” and like any smart advertiser, they’ve decided to chuck some outdoor into their media mix – via some moving billboards deployed in central London.


It’ll be interesting to see if the campaign makes much headway in a debate notorious for the intractable differences of all interested parties…

Poster Boy


Got something interesting to share from the world of outdoor? Get in touch with me directly on iamposterboy27@gmail.com

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