Don’t Drink and Drive (Take The Train and Fly)

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“Richard Branson’s Virgin Empire” (copyright all journalists) has been built, in part, on striking and immediately recognisable advertising – all bold reds, knowing nods, celebrity endorsements and the odd bit of carefully engineered controversy.
In outdoor, Virgin Media spent a few bob on their tie-up with Usain Bolt, which was everywhere in 2012 (and a little bit vanilla for my blood).

This year, they’ve unveiled some really nice outdoor ads for Richard’s train set:

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Now, forgive me for desperately trying to drag this blog upmarket for a few moments, but isn’t your first thought – yes, even yours – that this ad has a hint of Soviet style Socialist Realism about it? Like, perhaps, a long lost baggage ticket from a USSR era train?

It's not just bad puns and outdoor ads on this blog. Oh no. Sometimes I like to throw in some Soviet memorabilia, just to make sure you're all still awake

It’s not just bad puns and outdoor ads on this blog. Oh no. Sometimes I like to throw in some Soviet memorabilia, just to make sure you’re all still awake

It’s the sort of simple, bright and compelling image that works best when it’s enormous and pasted to a wall…so only fitting that I saw another Virgin Trains ad in situ at Oxford Circus – in the heart of capitalist London.

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Have a great weekend, comrades.

Poster Boy

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